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Thought Leadership
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Create a consumer life stage strategy, or leave your company's future to chance.
In a recent post I demonstrated how life stage drives Millennial choice on where to live. In the Washington, DC metro area, for example,...
Feb 13, 20184 min read


We're concerned about the wrong Millennials. It's about income, not debt.
There's been a lot of discussion regarding how financially-challenged Millennials are due to education debt. For example, there are many...
Feb 9, 20183 min read


The Millennial Generation may be smaller than you think it is
Millennials are now the largest generation in the workforce scream the headlines. It's true, but be careful of the implications you draw...
Jan 23, 20182 min read


The Million(s) Millennial March to the suburbs commences.
Many metro-area downtowns have enjoyed a resurgence. Much of the growth has been fueled by young college graduates eager for...
Dec 19, 20177 min read


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