Feb 13, 20184 minCreate a consumer life stage strategy, or leave your company's future to chance.In a recent post I demonstrated how life stage drives Millennial choice on where to live. In the Washington, DC metro area, for example,...
Feb 9, 20183 minWe're concerned about the wrong Millennials. It's about income, not debt.There's been a lot of discussion regarding how financially-challenged Millennials are due to education debt. For example, there are many...
Jan 23, 20182 minThe Millennial Generation may be smaller than you think it isMillennials are now the largest generation in the workforce scream the headlines. It's true, but be careful of the implications you draw...
Dec 19, 20177 minThe Million(s) Millennial March to the suburbs commences.Many metro-area downtowns have enjoyed a resurgence. Much of the growth has been fueled by young college graduates eager for...