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Jun 30, 20233 min read
Disney in Denial; Part 4; Disney's Declining Customer Engagement
This is the fourth in a series of posts regarding missteps taken by The Walt Disney Company. You can navigate to Part 3 here. Customer...
Jun 28, 20232 min read
Disney in Denial; Part 3; Swapping Customers is Mission Impossible
This is the third in a series of posts regarding missteps taken by The Walt Disney Company. You can navigate to Part 2 here. The way Bob...
Jun 27, 20233 min read
Disney in Denial; Part 2: Lucasfilm Devalues its Customers
This is the second in a series of posts regarding missteps taken by The Walt Disney Company. You can navigate to Part 1 here. Fifteen...
Jun 26, 20232 min read
Disney in Denial; Part 1: Introduction
Imagine if The Walt Disney Company announced its intent to reshape its princess movies. Its research had shown it would be better to...
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